SERVICES

ALIGNED 360TM Corporate Brand Solutions

In today’s increasingly transparent world, companies need to think carefully about why they exist, what they believe and stand for, to both their internal and external audiences. With the current fragmented media environment, aligning your brand message across all your stakeholders will help deliver not only a more robust brand message but build a more valuable brand. We use insight mining and proprietary tools spanning AI, social analytics, HR analytics, behavioural data, semiotics, projectives, ethnography and secondary research to identify and address underlying issues to diagnose, develop and measure brand messages. Our services include:

  • Development and monitoring of internal brand messaging
  • Development and monitoring of synergistic messaging across internal and external stakeholders
  • Development and monitoring of employer brand perceptions and campaign effectiveness
  • Customised brand research

ALIGNED 360TM
People Solutions

As a company we believe that your employees today are increasingly becoming your key business and brand building medium. They not only provide products and services that keep customers returning, they also help shape brand perceptions outside the company thanks to social media. Employee alignment and engagement are therefore becoming absolutely key. While we have always had a 90% plus track record of retention when doing talent acquisition for companies, we discovered that companies needed more support for alignment and engagement in order to encourage positive employee advocacy. As a result our offerings today use insight mining and proprietary tools spanning AI, social analytics, HR analytics, behavioural data, semiotics, projectives, ethnography and secondary research to identify and address underlying issues to diagnose, develop and curate team culture, employee experience and employee engagement.

  • Retention focused attraction of diverse and best talent
  • Employee experience mapping,Team culture curation, Measurement of employee connect with company purpose, Articulation of practiced values, Articulation of the employee-employer relationship, Employee insights related to management decisions and leadership
  • Trend mapping based on past Engagement/ Climate/ Pulse studies
  • Customised research for Organisation Development
Bricoleur-ICE-model
Bricoleur’s ICE TM model

Our Clients

  • American_Express
  • aod-VivaKi
  • BBH
  • Cognizant
  • dentsu-aegis-network
  • draftfcb
  • digitas
  • eyeka
  • GfK
  • Grey
  • GroupM
  • Havas_Media
  • havas-riverorchid
  • Initiative
  • IPG-Mediabrands
  • kantar
  • lenovo
  • lbi
  • Loreal_Paris
  • LOWE
  • mandcsaachi
  • marketing
  • mediabrands
  • millward-brown
  • ogilvy
  • OMD
  • possible
  • Saatchiu-and-saatchi
  • sparkline
  • Starcom
  • startcom-mediavest
  • tusisobar
  • today-ogilvy
  • quantum
  • Unilever
  • UM
  • zenithoptimedia

Client Testimonials

A has a great capacity for listening well and understanding nuanced and complex insights. She thinks out of the box, is visionary and has the ability to come up with pathbreaking ideas. A is a highly personable, bright and interesting person and a pleasure to work with.

Fortune 100 Company, Global Head, Diversity & Inclusion

I have worked with Bricoleur Consulting for the past 4 years and we have developed a very strong working relationship with them. They have helped us hire for senior and specialist roles across markets like Singapore and Japan. They have a very insightful approach of understanding the culture of the organization and finding talent in sync with the client’s culture.

They manage senior client & candidate relationships very professionally and we have always felt that we can rely strongly on them. They have helped us find good strategic talent and stayed true to their mission of creating teams that work well together Its been a pleasure working with them.

Top 3 Global Media Company, HR Director Asia