Bricoleur is a strategic insight consultancy for corporate brand

We provide internal-external insight solutions for creating alignment across stakeholders

Our ALIGNED 360TM People and Brand Solutions help leaders navigate today's changing world for growth

Want to create a more valuable corporate brand?
Read Aligned.




We marry Insights from our AI tools, HR analytics, social media analytics and qualitative methodologies for our growth solutions



  • 800%

    more effective

    65% of the population don’t know why they bother to go to work beyond doing it for the money; the 35% who have identified a clear purpose are up to eight times more effective LEARN MORE
  • 200%

    share of wallet

    When consumers are aligned with a brand promise, they give it twice as much share of wallet as those who are not aligned with that brand. LEARN MORE
  • 600%

    more profits

    Visionary Corporates – those guided by a purpose beyond making money returned six times more to shareholders than explicitly profit-driven rivals LEARN MORE
  • 240%

    better performance

    Corporates that successfully engage their customers and employees experience a 240% boost in performance related outcomes. LEARN MORE

Do you need us?

Click here for a quick diagnostic to check if our services would be useful.

ALIGNED 360TM Solutions:

ALIGNED 360TM Corporate Brand Solutions Corporate Brand

  • Development and monitoring of internal brand messaging
  • Development and monitoring of synergistic messaging across internal and external stakeholders
  • Development and monitoring of employer brand and campaign effectiveness
  • Customised brand research
    Learn more

ALIGNED 360TM People Solutions People

  • Retention focused attraction of diverse and best talent
  • Employee experience mapping, Team culture curation, Measurement of employee connect with Corporate purpose, Articulation of practiced values, Articulation of the employee-employer relationship, Employee insights related to management decisions and leadership
  • Trend mapping based on past Engagement/ Climate/ Pulse studies
  • Customised research for Organisation Development
    Learn more

Our Clients

  • American_Express
  • aod-VivaKi
  • BBH
  • Cognizant
  • dentsu-aegis-network
  • draftfcb
  • digitas
  • eyeka
  • GfK
  • Grey
  • GroupM
  • Havas_Media
  • havas-riverorchid
  • Initiative
  • IPG-Mediabrands
  • kantar
  • lenovo
  • lbi
  • Loreal_Paris
  • LOWE
  • mandcsaachi
  • marketing
  • mediabrands
  • millward-brown
  • ogilvy
  • OMD
  • possible
  • Saatchiu-and-saatchi
  • sparkline
  • Starcom
  • startcom-mediavest
  • tusisobar
  • today-ogilvy
  • quantum
  • Unilever
  • UM
  • zenithoptimedia

Client Testimonials

A has a great capacity for listening well and understanding nuanced and complex insights. She thinks out of the box, is visionary and has the ability to come up with pathbreaking ideas. A is a highly personable, bright and interesting person and a pleasure to work with.

Fortune 100 Company, Global Head, Diversity & Inclusion

I have worked with Bricoleur Consulting for the past 4 years and we have developed a very strong working relationship with them. They have helped us hire for senior and specialist roles across markets like Singapore and Japan. They have a very insightful approach of understanding the culture of the organization and finding talent in sync with the client’s culture.

They manage senior client & candidate relationships very professionally and we have always felt that we can rely strongly on them. They have helped us find good strategic talent and stayed true to their mission of creating teams that work well together Its been a pleasure working with them.

Top 3 Global Media Company, HR Director Asia